Category Archives: Marketing and Promotion

How Hard Is It To Say Thank You

a simple “thank you” on a retweet or LinkedIn comment to your post can go a long way in establishing and building relationships with others Continue reading

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Empire Proves Why No One Should Be Ruled Out in Marketing

Tweet Since Empire made its debut on the Fox network last month, my husband and I, like millions of viewers, have been glued to our TV sets on Wednesday nights at 9pm hanging on every scene, every word, and anxiously … Continue reading

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Without Publicity Risks There are No Publicity Rewards

Tweet When I first checked onto the social media scene in 2006, I had no clear idea what I was doing.  All  I knew was I was about to publish this great book I had written and I wanted sales—LOTS … Continue reading

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How to Conduct a Good Telephone Media Interview

Tweet One of the best ways to self promote yourself or your small business or product is If through media interviews.  Although getting on one of the major radio or television talk shows may be a tough challenge, internet radio … Continue reading

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Press Release Mistakes You Must Avoid

Tweet When writing a press release, your first goal should be to have someone actually read it—not just the headline—but the ENTIRE release. Here are some mistakes to avoid to having a newsroom editor hit the delete button: 1) Don’t … Continue reading

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