Category Archives: Marketing and Promotion

How to Conduct a Good Telephone Media Interview

Tweet One of the best ways to self promote yourself or your small business or product is If through media interviews. ¬†Although getting on one of the major radio or television talk shows may be a tough challenge, internet radio … Continue reading

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Press Release Mistakes You Must Avoid

Tweet When writing a press release, your first goal should be to have someone actually read it—not just the headline—but the ENTIRE release. Here are some mistakes to avoid to having a newsroom editor hit the delete button: 1) Don’t … Continue reading

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Is Your Press Release Newsworthy

Tweet When I worked in radio and television news, i was always surprised at the type of press releases that would be submitted. Grand Opening of New Pizza Place¬† Learn How to Lose the Weight You Want for a New … Continue reading

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How to Self Promote to Grow Your Business Seminar

Tweet How to Self Promote to Grow Your Business Topic: Marketing and Sales Tuesday, October 08, 2013 6:45 PM to 9:00 PM   Wake Tech Small Business Center Western Wake Campus 3434 Kildaire Farm Road Cary, NC Learn some of … Continue reading

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The Importance of Video Testimonials

Your video testimonials can be serious or fun but, most importantly, they should come across as genuine and not fake. Hiring someone to give you a testimonial doesn’t go over as well as getting comments from people who already know, like, and trust you. Continue reading

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