How to Get on the News
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Monthly Archives: May 2011
Collaboration Creates Publicity
Tweet According to the Business Dictionary, collaboration is a cooperative arrangement in which two or more parties (which may or may not have any previous relationship) work jointly towards a common goal. Collaborating with others can generate lots of publicity—especially … Continue reading
Dark Girls Preview
Tweet Dark Girls: Preview from Bradinn French on Vimeo. I am sharing this video in hopes of bringing some much needed publicity to an issue that has plagued the black community since the days of slavery. Dark skinned vs. light … Continue reading
Understanding HARO
Tweet On Wednesday, I sent a request to HARO. Here’s what I wrote: “Looking for author who has written a book about divorce for upcoming radio show.” I was pleased with the overwhelming response—but not so pleased with some of … Continue reading
Posted in Marketing and Promotion, Media Topics
Tagged "beverly mahone", A HARO Mess, Help a reporter
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Creating a Media Buzz with Racism
Tweet When Duncan Hines posted this video on YouTube, they had no idea the backlash they would receive from some folks. They were just trying to create a buzz for their “Amazing Glazes,” features animated vanilla cupcakes. When the unidentified … Continue reading
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